On the occasion of the presentation of the 2022 annual results, Bjorn Gulden, who has taken over as CEO of Adidas

The former Puma

But the new CEO also reshuffled the management team, announcing the departure of Roland Auschel, a major figure in the group for several years. “Roland Auschel, who has been with us for 33 years, has decided to leave. Roland has done a lot of good things for this company. And I think a lot of people would say that Adi wouldn’t be where it is if he hadn’t been there.” The group’s commercial director will be replaced on April 1 by ArthurBrian Grevy