Zalando launches Visionary Award at CFW
Cassidy STEPHENS
Zalando
With this new competition, the platform wants to present outstanding creations by designers and labels in the areas of creativity, innovation and social issues. The aim is to support future-oriented developments in the fashion world. The application period starts now and ends on May 2.
“With the Zalando Visionary Award we want to champion brands that share Zalando’s values and put the spotlight on initiatives that positively contribute to the fashion industry. Broadening the scope of the award with the new pillars of creativity and design, social impact and innovation provides a unique opportunity to explore multiple aspects of each brand’s DNA. I am excited to see how brands are challenging themselves and looking forward to yet another inspiring season of Copenhagen Fashion Week ahead.” says Lena-Sophie Röper, director of designer and luxury at Zalando.
The Visionary Award is based on three pillars: creativity and design, social engagement and innovation. To be considered for the award, applicants must demonstrate that they set the tone in one or more areas and also meet CFW’s sustainability requirements.
The winner will be selected by an international jury consisting of industry experts, representatives from Zalando and the CFW Show Committee and will be part of the show programme at Copenhagen Fashion Week, which takes place from August 8 to 11. The prize includes prize money of 50,000 euros as well as financial support for the show production.
