O’Hara is a fashion industry veteran. Most recently, she spent nearly five years as chief merchant of Melissa & Doug, the 30-year-old Wilton, CT-based children’s toy company. Prior to that, she spent 13 years at J. Crew, where she held several senior positions including SVP, head of merchandising, women’s and kids.  

“Joining Alex Mill is a full circle moment for me,” said O’Hara. “A few years ago, I came in to visit Alex (Drexler) and Som when they were designing their first women’s line and I immediately fell in love with the clothes and became a loyal customer. I’m excited to get started and work with the Alex Mill team to take the brand to the next level.”

While at J. Crew, O’Hara met and worked closely with both Mickey Drexler and Sikhounmuong who were CEO and VP, design of J.Crew
 
“I met Roxanne nearly two decades ago when I interviewed her for a position at J. Crew and I never forgot the conversation we had,” added Mickey. 

“We talked about the boring stuff that interviews are usually made of but when the conversation moved to summer jobs, she told me that she pumped gas on the dock of a marina in Cape Cod — that’s when I knew she was special. I never met someone who as a student pumped gas. I don’t judge people based on their resumes.  I look for people with true grit, street smarts and instinct so hearing about Roxanne’s unique summer job told me everything I needed to know about her character and work ethic. We couldn’t be more pleased she’s joining the Alex Mill team.”